A family’s first impression of your program will often come from the physical environment and how they are greeted. The program space – including its entrance – should indicate that families are valued, cared for, and respected. Signs with greetings in many languages demonstrate to families from diverse cultures that they are welcome. Staff should address all families in a warm and friendly manner. When possible, hire staff or engage volunteers who can communicate in the languages spoken by your families. Positive experiences when families first enter your program will support the development of positive relationships. Do you know what makes your families feel welcomed? The Rollout the Welcome Mat provides a friendly way of collecting information from families about what makes them feel comfortable.